Challenges

  • Created

Utilizing the challenges feature in PartnerStack can be a great way to activate and motivate partners in your program and increase engagement with your partners.

 

How to create a challenge

Navigate to the Enablement > Challenges tab on the left-hand side menu.

 

 

Click on 'Create a new Challenge'. 

On the next screen, you will need to select the type of challenge: 

challengetype.png

Types of challenges: 

Type Can a Reward be Issued? Context
Poll Yes Partners select a single option from a list
Submission Yes Partners submit an answer to a challenge question 
Feedback No Partners provide feedback to a question you ask them
Progress Yes Set a goal for your partners to obtain 

Once you have selected a challenge type, you will need to name your challenge and click 'Create' to proceed to the next steps. 

namechallenge.png

There are 5 sections that need to be set up for your challenge to be completed; Select Group, Set details, Set Offer, Challenge Emails, and Review & Activate. 

Select Group

The first step will be to select the group of partners that will be able to access the challenge. Hit 'Save & Continue' once you have completed this section. 

challengegroup.png

The next step will depend on the challenge type that is selected. 

Set Details

 

Poll Challenge

For this challenge type, you will be required to give your challenge a description and set up your options that partners will need to choose from to complete the poll. 

poll.png

Submission Challenge

For this challenge type, you will be required to give your Challenge a description to partners on what they need to do to complete the challenge. 

You can select one of two input types; partners to either submit their challenge as a valid Link/URL or by entering in Text. 

submissionchallenge.png

Feedback challenge

For this challenge type, you will be required to give your Challenge a description so that partners can provide you with feedback. 

You can select one of two input types; partners to either submit their challenge by entering in Text or by selecting from a list of options (clicking on 'List' will allow you to set up options for your partners to select from). 

feedbackchallenge.png

Progress Challenge

For this challenge type, you will be required to give your Challenge a description so that partners know how to complete the challenge based on the criteria you give them. 

progresschallenge.png

Hit 'Save & Continue' once you have completed this section. 

Set Offer

Once you have the details of your offer set up, the next section will be to set up the offer for your Challenge. 

(Note: In the screenshot below, 'Ambassadors' refers to the group name that is selected in the first step as an example)

setoffer.png

In this section, you will declare the dollar value that partners will be rewarded if they successfully complete the challenge. Hit 'Save & Continue' once you have completed this section. 

The offer section for the Progress Challenge type will differ since it requires some criteria to measure the progress of the challenge. 

polloffer.png

When selecting the criteria for what to reward on, Sales and Paying Accounts can seem very similar. Here are the differences:

  • Sales = number of transactions/amount of revenue
  • Paying Accounts = number of customers who have converted from signed up to paid, ignoring number of transactions/transaction amounts

Here you declare the dollar amount that partners will be rewarded, plus choose one of 4 items and the amount that partners need to complete in order to be rewarded for it. For example, $100 for every 10 Sales. 

 

Challenge emails 

Once the offer is set up, the next section will allow you to set up a launch and complete email template to send to partners at the beginning of the challenge, and once the challenge is completed. 

challengeemail.png

Clicking on 'Create Launch Email' and 'Create Complete Email' will allow you to edit the email template. 

launchemail.png completeemail.png

Once you have your email configured, you can click on 'Send a test email' to send yourself the email to see how it would look to your partners. Click on 'Save & Continue' once this section is completed. 

Review & Activate

In this section, you will see a summary of the Challenge you have created in previous steps and make any adjustments if needed. 

reviewchallenge.png

This is also where you can set the Start and End date of your challenge. 
You can also 'Set a Goal' to measure the success of the challenge by declaring a number of partners you'd like to complete the challenge. 
You can either save your challenge as a draft, delete it or if you are happy and ready to launch your challenge, you can click 'Activate' to make it go live to your partners. 


Challenge Examples

Onboarding Challenge Examples

  • Earn an extra $50 for your first 2 sales
  • Write a review for {company_name} and earn a $10 Amazon gift card
  • Read through our onboarding resources and let us know when you've completed the task to earn your starter kit

 Advocate Challenge Examples

  • Submission Challenge: Write a blog post for {company_name} and earn x
  • Submission Challenge: Make a video about {company_name} and we'll feature you on our website with your referral link

Community Challenge Examples

  • The partner with the most sales throughout the month of July will receive a $100 bonus
  • The partner with the most signups this month will receive a shoutout from us on social media (we'll promote the website using your referral link!) 
  • Give us a shoutout on social media with the hashtag #team{company_name}. 5 partners will be selected at random to earn a free t-shirt! 
  • Poll Challenge: What are you looking forward to about the program? 3 partners will be selected at random for kickbacks
  • Refer a friend who you think would be good for the program. If they signup, tell us their name and we'll give you $5

Seasonal Challenge Examples 

  • Happy first day of spring! Earn a free year of Buffer for getting 5 sales in April
  • Happy first day of Summer. Earn an additional $5 for every sale made this week

Poll Challenge Examples
This could be purely be used as a tool for collecting feedback. You do not need to offer any rewards for this.

  • What is your favorite product feature?
  • Where have you shared your referral link?
  • What rewards would you like to see from the program? 

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